Tag: Spend Analysis

[ad_1] Video: How AI, the cloud, and Big Data are transforming the pharmaceutical industry Radio stations have a business model traditionally based on advertising, and this is somewhat problematic. At a time when advertisers have many options in terms of digital media that can let them work out ad placement strategies and ROI based on…

[ad_1] Facebook is taking an important first step in helping users figure out how much time they spend on these sites. But some outside experts are skeptical that it will make an immediate difference. “It represents a meaningful start, but it’s not clear how effective the tool is going to be,” said Brian A. Primack,…