Category: Spend Analysis
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With termination payments ending years before retirement, this Ontario couple’s free spending ways are over
[ad_1] Situation: Husband retired, wife unemployed, couple has to adjust spending to reduced income Solution: Slash spending on frills, use TFSA in emergency and seek part or full time work In Ontario, a couple we’ll call Larry, 55, and Margie, 48, are caught in a vise of misfortune. They are both unemployed, Larry by choice…
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Study: Amazon led Q1 programmatic ad spend with a 10% share
[ad_1] Brief Dive Brief: Amazon is the biggest spender of programmatic advertising, alone accounting for 10% of the spend of the top 50 programmatic advertisers in Q1 2018, according to an analysis by advertising intelligence and sales platform MediaRadar provided to Marketing Dive. Amazon spent 1.5x more than Microsoft, the next-biggest spender. Following Amazon and…
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Federal Conference Spending Drops for First Time Since 2013: Meetings & Conventions
[ad_1] share by Michael J. Shapiro | July 31, 2018 Conference spending by the United States federal government dropped by 15.7 percent for fiscal year 2017, according to STR’s Market Insights team. That dip is the first decline in federal conference spending since 2013, when new requirements went into effect to curb…